Creative Services Commercial Producer

NewsWest9 in Midland, Texas, is looking for a creative and strategic Marketing Producer to work on the production of television and digital marketing materials which promote NewsWest 9, and advertise its commercial clients and community partners. Projects include working with the news and station Creative Manager on news promotions, special reports, long-form digital pieces, station image projects, and working with the sales team on client advertisements across multiple platforms. This role includes writing, shooting, editing, and graphic work.

This position reports to the Marketing Director. The successful candidate will have extensive knowledge of Adobe CC, professional lighting, DSLR, ENG, and prosumer video cameras, and a minimum of 2-3 years of professional video production experience. Candidates should have a demo reel showcasing examples of their work (shooting, editing, and graphic treatments).

• Participation in client pitch meetings when asked to help ensure creative vision to help close deals

• Providing clear messaging to the audience for the client’s brand.

• Working alongside Sales Management, Account Executives, Marketing Producers, Agencies, and clients to produce high-level commercial production that gets results.

• Front line employee for the station that represents the brand externally by interacting with clients in person and through all forms of communication and internally by interacting with stakeholders across multiple departments.

• Working alongside Creative Manager, News Management, Producers, Digital staffers, and Reporters to occasionally produce news promotions that get results.

• Using research and applying sound brand strategy to develop and execute creative concepts via on-air news promos, station image campaigns, original content, and graphic design.

• Shoot highly stylized videos for campaigns using DSLR and digital cinema cameras and a variety of lenses and other production tools like sliders, dollies, gimbals, etc.

• Skilled in Premiere, Photoshop, and After Effects to produce high-quality and sophisticated material.

• Participating in News strategy meetings to craft audience messaging.

• Representing the brand and station through the core values of the station- Commitment, Inclusion, Boldness, Teamwork, and Connection.

• Bachelor’s degree in journalism, communications, design, film, or equivalent, and relevant experience.

• Minimum 2-3 years experience working in professional video production, preferably in a media company or Ad Agency working in marketing video creation, promotional assets, and commercial production.

• Ability to work a flexible schedule.

• Ability to edit both short (:05-:60) and long format (30 to 60 minute) projects.

• Demonstrated copywriting and scripting ability.

• Write advertising and promotional copy for print, television, and web effectively and without grammar or spelling errors.

• Must have strong attention to detail and accuracy with excellent oral and written communication skills.

• Exceptional skills in Adobe CC, including Photoshop, After Effects, and Premiere Pro

• Interpersonal skills and ability to collaborate with others.

Work Environment: Office

Physical Demands: Lightwork

Travel: Occasionally: 10-25%

 

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations, and delivers innovative marketing solutions. With 63 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks, True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital, and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit [ Link removed ] - URL blocked - click to apply.

 

TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.

 

EEO Statement:

TEGNA Inc. is a proud equal opportunity employer. We are a drug-free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.